Certified digital marketing specialist strategy amp planning

The Specialist Certificate in Strategy and Planning allows you to gain essential skills and specialized knowledge needed to excel as a digital strategy and planning professional. Effective strategy and planning are foundation stones to digital marketing. A measured and well- considered strategy along with a coherent plan for your organizations can dramatically reduce spend and increase value from your marketing. The program deliver best current practice,theory and applied skills in digital, and are recognized and respected across all industry sectors.

Gaining a certification as a Certified Digital Marketing Specialist in Strategy and Planningwill ensure you have the essential skills and knowledge needed to excel as a digital strategist. Through a series of comprehensive, structured modules you will know how to to consolidate the essential skills necessary to create well-measured digital strategies that convert.

This course is provided in partnership with Sapience Consulting Pte. This course is catered forSenior Management, marketing managers, small business owners, entrepreneurs,senior marketing executives who are involved with planning a digital strategyfor their organization, or who is likely to be involved in this area in thefuture and would like a comprehensive understanding of the field.

A background in a related discipline is not required — the aim of the program is to allow you to learn everything you need to know about strategy and planning within a broader digital marketing spectrum; and to kick start a new and exciting career.

You may be a business owner looking to take your online marketing to the next level or you may be someone looking for a change of career. The only prerequisite is that you have in an interest in a digital marketing career. Facilities Rental.

certified digital marketing specialist strategy amp planning

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certified digital marketing specialist strategy amp planning

Duration: 4 days. Learn how to develop an effective digital strategy for your organization and gain clear insight into the complexities of planning, strategic management and reporting Explore the strengths of traditional methods of communications, as well as realizing that there are limitations.

It will teach you how traditional communication is generalized in its approach to customers Gain an appreciation on the value, characteristics and suitability of social media platforms and contextualize the digital landscape, including Search Marketing SEOEmail Marketing, Digital Display Advertising, Mobile Marketing, and Social Media Marketing.

Learn the fundamental frameworks and understand how cutting-edge Big Data analytics tools and Artificial Intelligence are being used to help businesses succeed. Introduction to Strategy and Planning. Show Schedule for:. Please provide a valid Name. Please provide a valid Email. Please provide a valid phone. Subscribe to our mailing list for special offers and promotions.

Please provide your email to subscribe Please provide a valid Email. All rights reserved.This program can help candidates gain a comprehensive understanding of all aspects of digital strategy and planning including budgeting, personnel selection, analytics, reputation management and social customer service. Develop a more focused career path towards management roles and get higher salaries associated with this level of role.

The advanced digital strategy knowledge and practical skills validates you to manage a large marketing budget or build a digital team. Learning can help professionals secure a senior digital marketing position in the future or flourish in one they currently occupy. You may sit your exam at your local Training Centre which may offer better pricing options than direct bookings via PeopleCert. Trouble finding a slot? Please contact us and we will find a slot for you!

This industry aligned certification programme will help students learn how to develop a digital marketing strategy that will withstand the scrutiny of board-level decision making and deliver tangible benefits to the organisation. Rescheduling an exam up to 48 hours before its start time is free. Professionals can become an effective specialist in strategy and planning to gain the skills and knowledge needed to make calculated decisions, budget effectively and thrive in the digital economy of today.

Who is this certification for?

The Perfect Digital Marketing Agency Strategy For 2019 (Webinar)

In the classroom Choose from our global network of accredited partners. Closed book. Price for. Take your exam online. Read more. Select Language to take the exam. Select Language to take the exam English. Make sure that the correct timezone for your exam location is selected on the above menu.

Choose your native language. Select timeslot:.Here is power. The power to influence. To speak to billions of people. Specialization is for when you don't just want to play the digital marketing game anymore, you want to drive it. To change it.

Become a Member and connect to the industry and white-hot opportunities. We give you the thinking and tools to become a leading player on the digital stage.

Create powerful and dynamic digital strategy. See it manifest into real world, business-changing action. Here is what you need to know:. We bring science to thought. We have created the 3i Framework which is designed to help you select the best digital strategy for your organisation and make it happen. The 3i is smart and rigorous. And you shall be impressed. This module introduces this nifty piece of brainwork.

Later modules expand on it. Let us pause for a moment to appreciate the great, world-changing tradition of our discipline. Classics never go out of style. The value proposition has held its value through the decades. The classic marketing mix, the customer journey, communications and creative planning, media strategy and amplifying brand performance are here to stay too.

However, along came digital. And it changed everything. How we read, shop, watch movies, date, cook. Our behavior and lifestyles have been warped around the wonderous possibilities granted to us by tech. Decision-making is not the same.

This is what we talk about when we talk about disruption. In this model, we explore how the marketing classics still anchor any campaign — yet the contemporary digital campaign is a far more fantastical vessel.

Be ready

We look deep into how our tech is changing the consumer experience, and how we must respond. We are living through extraordinary times. The opportunities are as big, sprawling and diverse as the World Wide Web. The challenge too is bigger.

Markets are sophisticated and fragmented. Now, more than ever, thy most know thy consumer and thy digital channels. Here we look at: the fundamentals of digital communications planning improving ROI understanding your audience.

Where can they be found? How to engage them? Facebook, Linkedin, Instagram, Twitter, Snapchat and so on. They multiply and they proliferate.Address the complexities of planning and become familiar with the concept of strategic management and reporting.

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Taught in over countries around the world, the Digital Marketing Institute is the global standard for digital marketing and selling certification. Through its leading online programs, the organization has accredited more professionals to a single digital education standard than any other professional body.

Digital Marketing Institute courses are designed and delivered by expert practitioners who work and excel in a variety of digital areas, and every course is reviewed by the Syllabus Advisory Council, which is composed of leading digital companies including Google, Facebook, Twitter and LinkedIn.

Data analysis is one of today's fastest growing and most profoundly important fields. As data becomes all-pervasive, the people with the razor-sharp skills together, analyze and visualize data will drive better decisions faster and will become central to any organization's success.

Data analysts are some of the most sought after employees in modern business and industry, large and small. With this course, you will learn how to use the tools and techniques for data analysis.

You will learn the latest methods to apply good data to an organization's overall goals, and how to use that data to make better choices for everything from human resources to marketing, operations, and sales strategies.

You will get to geek out and have fun with data on a completely different level. The 12 learning modules will allow you to specifically demonstrate quantitative analysis skills and techniques that emphasize decisions based on statistics over instict. The value of data science Data-driven decision making Tools for data analysis Data quality Data sources What-if analysis Simulations Data preparation Classifications Prediction Reporting and data visualization Ethics.

Noted leadership expert John C. Maxwell said, "Successful leaders have the courage to take action while others hesitate. We don't have capes or superpowers either. But the truth is we all have elements of this courage within us, and the right training and insights are enough to develop great leadership traits and skill in anyone with the ambition, desire, and passion.

This course gives us the tools and techniques that bring all of those good qualities to the surface and allows us to lead and influence both our colleagues and subordinates. By the end of these lessons, you'll know the fundamental differences between management and leadership.

You'll learn how today's best and brightest lead their teams, what you can do to strengthen your best qualities and how to apply time-tested leadership theories to real-world scenarios. Project Manager is the title, but when you take on the role you become a leader, a motivator, a coordinator, and a closer.

Project managers are needed in every industry in every function, and with practical experience on your resume, you'll be in line for every opportunity to see an organization's most important projects through from inception to completion. By the end of this course, you'll master the skills and strategies that determine a project's success while learning how to provide direction, define goals, estimate costs, monitor progress, and close out a project. Your arsenal of knowledge will include the critical "Four P's" of project management:.

Plan Processes People Power. Managers are needed at every level in every organization, and the job itself will always be in demand. Even if you've never managed people, this course will make you better prepared and more effective in motivating, coordinating, and dealing with people, while adding a diverse set of skills to your resume.

By the end of this course, you'll know the factors that motivate employees and how to apply Emotional Intelligence to your role as someone who listens, directs, and delegates. You'll also know the differences in organizational structures and how to manage within them. Social media has become the backbone of every organization's communications and digital marketing strategy, and as its power grows, employers are in desperate need of trained, creative, and quick-thinking social rock stars.

This resume-changing course will teach you to think about social media beyond "likes" and "retweets. By the end of your training, you'll know exactly how to address your desired audience on every channel, taking into account the tone, relevance, frequency, and quality of your content.

You will be asked to define success by metrics and Key Performance Indicators KPIand you will explore how social media factors into your mobile, website, and email marketing initiatives. All Courses Business Social Media. Duration: 30 Hours. Typically required for professionals in various fields to maintain their certificates or licenses to practice. Get Strategic with Digital Marketing Develop a measured action plan for your organization Master new social media, email, SEO, and digital advertising techniques Develop achievable goals and metrics to justify your strategy.

By the end of this training, you will be able to: Plan and develop an effective digital strategy Address the complexities of planning and become familiar with the concept of strategic management and reporting Use digital communications tools to engage with your potential customers. Strategize, build, measure, and scale an enterprise-level social customer service operation Create awareness of your digital strategy while acting as a leader within your organization Create a coherent strategic plan for your organization using a SWOT Analysis, with the aid of SMART objectives.

View Course.If the Bucs make a playoff charge, Winston will be the reason. He is still prone to poor decision-making, but his arm talent and fearless attitude are attributes needed in a franchise quarterback. The fact that his odds are on par with Ryan and Carr is proof that his star is rising in the eyes of oddsmakers.

No Zeke Elliott means more passing attempts for Dak. That could be good, or it could be bad. Make no mistake about it, Prescott was impressive as a rookie. But a much tougher schedule and no Zeke to help alleviate pressure opens up the possibility of more errors in judgement for the second-year signal caller. A lot will have to go right for Dak to enter the MVP conversation. DJ will need to rush for over 2000 yards and score 18 touchdowns to have a legit shot.

certified digital marketing specialist strategy amp planning

And the Cards will have to make the playoffs. Could all that happen. Like Winston, Mariota passes the eyeball test. Any run the Titans might make in 2017 will be due to his superb play. Because quarterbacks dominate MVP races, he should not be overlooked. Newton was not good in 2016. And look at this price. Way back in the year 2000 a sophomore Eagles quarterback named Donovan McNabb finished second in MVP voting.

Could history repeat itself in 2017. Toss a C-note down and become legend. Not since Lawrence Taylor in 1986 has a defensive player seized the MVP. JJ Watt and Von Miller have been in the conversation in recent years. Perhaps this is the year a stud pass rusher crashes the QB party. Mack is an absolute monster and definitely worth a flier. Probably somewhere in between. It will be interesting to see how the Panthers utilize their dual-threat rookie. Will Cam stop running and check-down more.

How will the carries be split between McCaffery and Jonathan Stewart. The kid looked good in the preseason, but he was far from spectacular. Cook is a more dynamic playmaker than McCaffery, and his role at this point is more certain. The opportunities will be there for the ex-Seminole to make an immediate impact on an offense lacking impact players. When Blake Bortles and Chad Henne are the quarterbacks, running the ball should be a priority.

Certified Digital Marketing Specialist in Strategy & Planning

But these are the Jags. Trusting them to do the smart thing is risky. His upright style results in a lot of hits and that leads to nagging injuries.

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Watson has ability, but as long as Tom Savage is ahead of him on the depth chart, the former Clemson Tiger should be avoided. Hue Jackson deserves credit for biting the bullet and naming Kizer the Week 1 starter. The question is does Kizer possess the maturity to handle the job.

Certified Digital Marketing Specialist - Strategy and Planning

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